January 11, 2017
To request a recording of this webinar, please contact us.thecontentwrangler3Join Scott Abel, The Content Wrangler, and his special guest, Berry Braster, Sales Director of Technical Documentation Services at Etteplan, for this free, one-hour webinar. During this webinar, the discussion will center around how companies are adopting IoT to improve their service, reduce costs and downtime, and turn the customer experience into a center of excellence.

For many OEMs, the service (aftermarket) business is currently growing at twice the rate of other business units. However, the cost of service is very high, and maintenance issues are often also managed inefficiently. In a traditional model, the service engineer would first need to go on site, inspect the problem, order spare parts, and go back a second time to perform the maintenance. Such a call may cost several hundred dollars. Research has found that it takes a service engineer up to 50% more time to troubleshoot an issue, as maintenance information is often out of date, or difficult to find, use or understand because delivery is in the form of complex, ambiguous, or poorly translated information in lengthy PDF files.

Industrial IoT enables OEMs to collect, analyze, and capitalize on machine data, which changes the whole process of service—from early detection for predictive maintenance, to maintenance as a service and an entirely new revenue stream.

Attendees will learn what content creators need to know about IoT to help their business create new revenue streams; why content is a key element to predictive maintenance and service strategies; and how to make content more engaging to end users who are increasingly wanting an experience vs. the traditional model of content delivery.